#StandOutOnline

Whether you're an entrepreneur, executive, expert or an employee, how you present yourself online has a huge impact on your professional reputation. We are lucky to live in a world where everyone now has the power to publish and create micro-fame by putting out content - word by word, post by post, video by video. But how do you grab people's attention in today's noisy online world?Using a combination of technical know-how, insider tips and interviews with prominent online influencers and business owners, entrepreneur and digital strategist Natasha Courtenay-Smith shows how anyone can build a strong personal brand and become the most visible expert in their industry.

EAN

9780349417967